Your contract & negotiation advocate
AI contract analysis, counter-proposals, and licensed attorney access for CPG brands.
Retailer sends PO + terms — Clause analyzes in 15 seconds. You see exactly what's hidden: net payment windows, chargeback allowances, co-op ad contributions, slotting fees, return policies. Everything color-coded. Red items come with counter-language — because yes, these terms are negotiable.
CPG founders normalize "Target pays when Target pays." But retailers respond to structured follow-up protocols. Clause tracks every invoice against contract terms, auto-generates escalation emails at the right intervals, and drafts demand letters with commercial breach framing when polite stops working.
Distribution exclusivity mistakes compound. Sign one deal and it blocks the next three. Clause extracts territory, exclusivity, term, minimum performance thresholds, and termination clauses. Cross-checks against your existing distributor agreements. Routes high-value deals to a commercial attorney.
CPG founders sign manufacturer contracts on the promise of delivery and don't realize they've given up IP or tooling ownership. Clause extracts MOQs, tooling assignment, IP clauses, quality specs, delivery terms, and payment conditions — flags common gotchas before they become expensive lessons.
Payment windows, delivery dates, reorder deadlines, co-op submission windows, exclusivity expirations — Clause extracts them all from your retailer and supplier contracts. Your calendar fills itself. Alerts fire before deadlines hit so you never miss a payment window or let a retailer off the hook.
Clause handles 90% of contract review automatically. But some disputes need a licensed commercial or IP attorney — retailer chargebacks spiraling into six figures, supplier indemnification failures, trademark infringement. When Clause detects a matter that crosses the threshold, it packages the full context and routes directly to vetted attorneys who specialize in consumer goods. You get real legal backup in hours, not weeks.
Target's PO had a 5% chargeback allowance buried in clause 8. That's $12,000 off the top of a $240K order that nobody told us about. Clause flagged it before we signed.
Our distributor contract had an 18-month post-term restriction. We almost signed away our ability to switch channels for a year and a half. Clause caught it in the first scan.
We had $85K outstanding across three retailers, all past net-90. Clause's structured follow-up protocol collected $72K in 6 weeks. We'd still be sending polite emails without it.
Our manufacturer's contract gave them ownership of our custom tooling. $40K in molds that we paid for, but legally theirs. Clause flagged it and we renegotiated before production started.
Clause reads your retailer POs, distribution agreements, and supplier contracts — flags what matters, and drafts responses so you keep your margins.
Venue contracts, booking agreements, rider terms, promoter deals. Stop performing on a handshake and start knowing what you signed.
Client contracts, work-for-hire clauses, licensing terms, commission agreements. Keep your portfolio and your IP yours.
Brand deals, sponsorships, UGC contracts. Know what your rights are worth before you sign them away.
Producer agreements, sync licenses, label deals. Protect your royalties and your masters from day one.
Licensing agreements, usage windows, editorial vs commercial rights. Stop giving away perpetual rights for flat fees.
Publishing deals, ad-read contracts, IP assignments. Understand what you're assigning before the ink dries.
A contract arrives in your inbox — brand deal, venue agreement, booking contract, licensing terms. Upload any PDF, DOCX, or even a screenshot from your DMs. Clause reads it clause-by-clause in about 15 seconds.
Every clause color-coded: green for fair, yellow for review, red for overreach. Rights, obligations, payment terms, exclusivity — all in plain English with benchmarks for your category.
For anything flagged red, Clause drafts counter-proposals — professional, cheerful, firm. Three options per issue so the conversation feels collaborative, not adversarial. You review and send.
Everyone else leaves you to figure it out alone. We have your back.
| Product | Cost | Deal Analysis | Rights Tracking | Conflict Detection | Counter-Proposals | Lawyer Advocate |
|---|---|---|---|---|---|---|
| Lawyer (hourly) | $300–800/hr | ✓ | ✕ | ✕ | ✓ | ✓ |
| Manager | 15–30% commission | Sometimes | ✕ | ✕ | Sometimes | ✕ |
| Generic AI tools | $20+/mo | Generic | ✕ | ✕ | ✕ | ✕ |
| clause.fyi | $29/mo | ✓ | ✓ | ✓ | ✓ | ✓ |
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For active professionals managing multiple deals.
For managers, agencies, and creative teams.
Founding pilot partners get 3+ months Pro free. No credit card required to start.
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